Ads arrive at Amazon Alexa
Advertisements are coming to a voice-enabled Amazon device near you.
Search Mentality: How does your audience search?
Search, particularly paid search, plays an integral role in many performance driven digital campaigns. Engines like Google and Bing are often times the first place a user looks for information as well as the last.
Music Festivals: Audience Habits
Between the flower crown social feeds and seemingly constant colorful line-up releases, it’s no secret that music festivals have slowly shown themselves as a powerful niche market for agencies looking to beef up their resumes.
Facebook Unveils AR Platform
Imagine peering through a lens and instantly being able to toggle, transform and overlay items within your immediate surroundings; in a nutshell, that’s what AR has to offer, and according to Facebook CEO Mark Zuckerberg—mass-consumer adoption may not be as far away as we think.
4 Benefits: eCommerce
ATTENTION: For all of those who’ve been exposed to the thought that an online store is “unnecessary” or “too much work,” we’re here to show you exactly what, and how much, you’re actually missing out on.
Now Available: YouTube TV
Funny cat videos? YouTube. Need to get that wine stain out of your button up? YouTube. Live news broadcasts and dozens of new original channel offerings? YouTube TV.
5 Tips: Effective Video Ads
Ever feel like your job is way too interesting to be advertised one-dimensionally? Well, much like that hammerhead espresso you just downed, video ads offer you the prime opportunity to bring your work to life—all while telling the unique story of your company along the way.
4 Tips: Marketing to Baby Boomers
With age comes wisdom, right? Now your mom may’ve been the one to tell you that, but what she didn’t tell you is that the real wisdom on who to market to lies within her very generation—baby boomers.
Optimizing For Voice Search
Don’t we all yearn for someone we can boss around that’ll actually listen to what we have to say? I mean that’s why we have younger siblings— but voice assistants too.
4 Hacks: Native Display Ads
In our crazy ad-saturated world, the day has come where consumers have become more digitally-aware (yes, they may be evolving).