Hamburger Close Down Arrows

Three Takeaways From Marketing Land’s Audience Size Analysis of Facebook, Instagram and Snapchat

Before embarking on any major digital campaign, there’s a question businesses looking to market their services or products must ponder.

Where is their customer?

Recently, Marketing Land offered some insights on some of the top social media networks today that could help companies seeking to find an answer.

Analyzing Advanced Television: Programmatic TV

Thanks to the internet, television as we know it has changed forever. These days the TV viewing experience has expanded far beyond an analog signal and receiver. With video on demand and streaming services, advanced TV offers a wide-ranging variety of viewing options to all kinds of audiences.

Analyzing Advanced Television: Addressable TV

Thanks to the internet, television as we know it has changed forever. These days the TV viewing experience has expanded far beyond an analog signal and receiver. With video on demand and streaming services, advanced TV offers a wide-ranging variety of viewing options to all kinds of audiences.

Twitter begins trial run of subscription-based ad service

Twitter is testing a brand new ad service designed for power users and small businesses in mind.

Last week, the real-time social messaging platform began accepting invites for a new ads subscription service that handles all the heavy lifting of running promotional campaigns.

Here’s the gist of how it works. You can sign up to the program, which costs $99 a month. In exchange, Twitter takes care of the amplification of your user accounts and tweets.

Finding Your Audience: Pre-Holiday Planning

The heat of summer is still upon us. But before we know it, the holidays will be just around the corner. For marketers looking to get a head start on their holiday campaign push, now is a good time to start.

Pages