As a digital marketing channel, Reddit is often overlooked.
Understanding the Habits of American Social Media Users
The way we use social media yesterday is not the way we’ll use it tomorrow. But there's plenty of value in looking back in the past. Examining social media usage over the years gives us hints on where it’s headed in the future.
When it comes to the boom in digital video, the smoke isn’t clearing anytime soon. Ad revenue and brand investment continues to explode, with industry analysts forecasting continued growth the rest of 2018 and beyond.
Podcasts are continuing to enjoy robust and strong growth. With a marketplace rich in creative and niche content, the burgeoning audio medium presents plenty of opportunity that more advertisers are beginning to recognize.
Despite the scrutiny its parent company has faced the last two years, Instagram has ris